Posts Tagged ‘Shopify web design’

Qualities a Good Shopify Web Designer Should Possess

October 23rd, 2017

With Shopify being the go-to platform for designing an e-commerce website, choosing the right Shopify web designer is really important. With so much competition and so many web designers out there that claim to be the best, finalizing on a designer can be tougher than it sounds. After all, the success of your online business depends upon it.

That is why I have devised a list of qualities that you must seek when you select that perfect Shopify web designer for your online store.

  1. Relevant Experience

Web designers create all kinds of different websites using various platforms. What really matters to you is whether the designer has relevant experience. By relevant experience, I mean experience creating e-commerce websites using Shopify. Since the platform and technology used is different from a WordPress site, good knowledge of Shopify features and customization is needed.

  1. A Good Track Record

A good track record can be a very broad term. What I specifically mean by it is whether that designer has a good record of meeting his client’s expectations. This is not something that you can learn by interviewing the designer, but their past clients. Get some feedback and learn what kind of experience the prior clients have had with them.

  1. A Diverse Portfolio

A good Shopify designer must have a diverse and impressive portfolio. Your Shopify website is important and you should not give it in the hands of an amateur. A strong portfolio lets you check what kind of websites the designer has created and how well they match the design expectations that you have for your own e-commerce site. Through the portfolio, you can check out the style of the designer’s work, check the quality of their work across multiple and know that the designer can deliver in a timely manner.

  1. Good Communication Skills

During the entire Shopify web design process, it is important that the designer maintains open communication with you to ensure you both are on the same page. They should be able to express their vision as clearly as possible. Also, exchange of ideas and information is a critical component of any web design process.

  1. Basic SEO Knowledge

Search Engine Optimization is very important for an e-commerce site as it helps increase the visibility of the site in search engines. It helps your website get traffic and customers as well. If the designer has SEO knowledge, it can be implemented while creating a website. Load time of the site can be reduced to give visitors a positive experience. Images can be compressed to make sure the site is not too heavy. Use of videos and animations can be limited as well to reduce load time.

  1. Have a Proactive Approach

A proactive web designer is one that identifies a challenge early on and addresses it rather than waiting for things to go from bad to worse. This is a positive approach that can truly save important time for you and let your team figure out just what the issue is and what is the best way to overcome it. A proactive approach is one the most desirable qualities for anyone in the field of web designing and development.

  1. Expertise in Responsive Designs

The very first demand that clients make from web designers these days is to ensure that their website is responsive. This means that the website will function equally well on all devices, no matter the screen size and resolution. Since approximately 50% of online shoppers use their mobile devices to go online, it is important for your Shopify website to be responsive, hence experience and knowledge of creating responsive websites is an important quality.

Clap Creative offers experienced and certified Shopify web designers

Clap Creative has a team of well experienced and certified Shopify web designers that have a proven record of creating attractive and interactive Shopify websites. We create responsive designs that make your online store run perfectly on all devices. Our deep understanding of SEO principles helps us create websites that are optimized for search engines. To know more about our Shopify web design services, contact us today.

Is Shopify the Right Platform for Your E-Commerce Webstore?

September 21st, 2017

Once you have made the decision to start your online store, the next decision they are faced with is which platform is the right one for them to develop their webstores? If it is your first e-commerce store, then it only adds to your confusion. You can go online and visit various forums and ask other users of their experiences. There are loyal defenders of each e-commerce platform all over the internet and that might make it even more difficult for you to decide. If you want to go in depth to know what Shopify has to offer and decide if Shopify Development is the right path for your webstore, read on below.

Shopify is an easy to use the platform and if you are someone that wants to start selling immediately, it may seem like the perfect option. There are certain aspects of Shopify web design and development that you need to take a closer look at to understand what they offer for you. Each one of these features of Shopify makes it different gives some value addition to the users.

Let us discuss them in detail –

Store Management

Shopify makes store management a breeze, especially for first-time webstore owners. It creates accounts and stores the information of your customers that you can later use for the purpose of remarketing for various promotional offers.  However, you may need to use external tools like Google Analytics for more in-depth reporting of your website’s performance as the Shopify’s own user behavior reporting does not match up to the detailed reporting of GA.

Shopify also has features that aid in order fulfillment. It has pre-set plugs Amazon, Super Logistics etc. With Shopify, you can set-up an entire communication protocol that starts from sending thank you email to your customers to tracking the dispatch and shipping details. Your customers even get the emails that their products have been delivered.

Shopping Cart Features

When you use Shopify for your webstore, you get a free SSL certificate that makes users trust your webstore and feel more confident about entering their card information there. You have the option to integrate over 50 payment gateways on your checkout page including all-time popular PayPal. You can automatically control shipping costs or offer free shipping by integrating with carriers like FedEx, UPS etc. If that was not enough, Shopify supports 50+ languages too. Shopify has the abandoned cart recovery feature too that reminds those prospective customers of the items that they added to cart but did not buy.

Shopify Storefront

Shopify gives you hundreds of themes to choose from to customize your webstore. Although you can select these themes yourself, if you want to stand apart from other Shopify sites, you can avail the services of a Shopify web design company to help create that perfect tailor-made theme especially for you. Blogging is an important way of getting traffic and engaging your customers with content. Shopify offers a ready to go blogging platform too.

Your webstore will be mobile ready without much effort from you. Shopify sites are responsive and work perfectly on all kinds of devices.

Online Marketing Tools

Shopify helps your online marketing efforts as well. You get a ready to submit the sitemap.XML file that once submitted into the search console will get your website indexed faster. You can set customer H1 tags, Title tags, and meta-tags. This makes your SEO for Shopify that much more effective. Through Shopify, you can also offer discount coupons to your customers that will help you entice them to buy from you.

Shopify will aid you in converting your website visitors with the help of email marketing. Using email marketing all those users to signed up on your site but left without purchasing anything can be sent emails with promotional offers. Some other features include the option for customers to leave product reviews and integration with several popular social media platforms.

 

Now that you know a bit more details about Shopify, you can make a more informed decision as to whether it is the platform you want to use for your webstore. Remember, if you choose Shopify to start your e-commerce store, you need to periodically keep it optimized by availing Shopify maintenance and support services. This will ensure your webstore works as good as new.