Posts Tagged ‘Magento Design’

Magento is All Set with 2.4 Upgrade – What’s in Store?

February 14th, 2020

Ecommerce has revolutionized the way of customer shopping experience by mingling it with the comfort of home. However, the challenge arises when you as a retailer wants to relish the growth of the online customer base but not aware of the technical know-how of e-commerce development. At this time, among many others, an open-source platform “Magento” comes as a rescue. While backing numerous industry leaders for effortless online servicing, Magento as an e-commerce development platform has been intact due to its enticing features and range of themes as well as extensions.

According to a report from Magento itself, there are more than 250,000 merchants rely on their vigorous platform to run their online business.

Magento keeps on updating its features every quarter so that the Magento community people can avail of most of the platform benefits. Moreover, it was already announced by Magento in the previous year about its new update 2.4 release in the First Quarter of the year 2020. So, the Magento users who run their businesses on version 1 and want an upgrade of Magento 2 have to gear up. The release of update 2.4 will bring new advancements, great quality as well as hassle-free product stability. Thus, if you are planning to stay ahead in eCommerce competition, here is what you can expect from Magento update 2.4 –

GraphQL Improvisations

Magento 2 GraphQL, acts as an alternative to “REST” and “SOAP” web APIs for frontend Magento development. For Magento 2.4 release update, a team of community engineers is working to build-up a new microservice architecture with the following features that will improve GraphQL:

  • GraphQL coverage will rely on all new Storefront APIs for orders, checkout and, My account.
  • Highly-performing GraphQLfunctionality.
  • The catalogue, customer as well as cart modules will be the first to be restructured.
  • Full GraphQL coverage for the B2B scenarios.

Adobe Stock Integration

Along with other improvements, the one we can expect from this update release is the integration with other Adobe products. Many more built-in connections are planned for the several next updates but the most notable one is the integration of Magento 2 with Adobe Stock. This integration with Magento 2 provides a searchable interface to the admin part. With this, the administrators will have the extended use of stock images inside WYSIWYG editor and page builder. Magento 2.4 gets this feature, it will be much easier to preview, explore and utilize visual content efficiently. These features will save time and efforts of the administrators.

Magento 2 PWA

Eliminating the need for any new app installations, PWA (Progressive Web App) brings together the features of web and native apps. Magento 2 PWA lets you provide customers with the ease of store pages with no reloads which you may not get by the other means of shopping experience. If we look according to the perspective of Magento 2.4 update, there would be certain features given below which may become the part of Magento 2 PWA roadmap.

  • Peregrine Hooks library
  • Veniacomponents
  • Modularity
  • Project Scaffolding
  • Extended GraphQL support
  • Extensibility Discovery with Marketplace support
  • Setup improvements

The top two components will amplify the shopping experience associated with PWA. Peregrine Hooks library would be improved in areas such as Product & Category details, Checkout, Payments, Shipping, Navigations and Payment methods. The Veniacomponent will emphasize on enhancements including Toast Notifications and Category Filters.

Asynchronous Import

Another vital feature that would probably be added to the next major update is Asynchronous import. The reason could be the weaker import/export functionality. We are hoping for better reforms to strengthen the Magento 2.4 platform update. Store administrators will be able to import objects seamlessly through the Asynchronous approach like:

  •  You upload a file of any particular format;
  •  The extension receives it, validates and return it as File UUID;
  •  Then, you use file UUID to import data through customer parameters;
  •  The module then parses the file;
  •  Next, it splits into single messages and sends to the Asynchronous API;
  •  You request the status of import & resubmit objects which failed during the data transfer.

Magento 2.4 & CIF

Commerce integration framework (CIF) is Adobe’s recommended tool to integrate and extend commerce services from Magento or other third-party commerce solutions through experience cloud. It enables customers with a more personalized omnichannel shopping experience. Furthermore, it simplifies several Magento 2 integrations with core Adobe products. Though it is for demo purposes, a similar solution is expected to be made for Magento 2.4.

MSI Improvements

Other improvements are perhaps lined-up in the store of Magento 2.4 is for the Multi-source Inventory (MSI) which enables inventory management in different locations, but with the help of third-parties. However, there is a possibility that with Magento 2.4, there will be no need for third-party modules and customizations with MSI. Besides this, the other enhancements will be:

  • “Select All” mass action issue
  • Reservations clean-up
  • Low stock report improvements
  • The unique stock Name-field
  • Slow inventory saves via web API

And many other enhancements are expected!

Summing up, with the release of Magento 2.4, every merchants’ expectations are high with all those mentioned modifications that could help in streamlining e-commerce processes. For that, the idea is to have some support at disposal which can ensure a great deal of work and prevent any obstacles during the migration process to Magento 2.4. A professional Magento Development Company with the right skills and expertise can really help merchants in achieving the desired results of the Magento development.

Magento 2: Increasing Revenue Growth in Businesses that Have Migrated

August 5th, 2019

Magento has already announced that it will be ending support for Magento one in June of 2020. Even we at this blog have mentioned that fact many times in some of our older posts. Due to this end of support for Magento 1, many online store owners have already migrated successfully to Magento 2. A few months back, Magento themselves hired the consultancy firm of Stax to research the impact this migration has had on those businesses and the results were very positive. 

Increases Revenue in Magento 2

According to the findings of the research. The companies that have migrated to Magento 2 has seen a major increase in overall revenue and their average order value. This research was run on companies across various geographical areas as well as considered e-commerce businesses of various sizes, from the small-time local area serving stores to large scale operations that sell products across the country or even internationally. 

According to Stax, migrating to Magento 2 also leads to increased conversion rates and website traffic along with the improved revenue mentioned before. The sites that have migrated have also seen a cost saving of up to 62%. The reason is that Magento 2 makes it easier for marketers to create new content and add new products thus letting your technical staff focus on more core objectives. 

Magento 2’s Extension Store

Another point of saving is Magento 2’s new extension store. According to Magento, compared to a competitive e-commerce platform, Magento 2’s extensions are 10 times cheaper or more economical. This is a major plus point of migrating to Magento 2 as well as considering choosing Magento 2 whenever going for a new Magento website development. The Magento 2’s extension store also has a premier section where users can get extensions that help automate very crucial tasks thus saving time. 

Why Customers Switched?

According to Stax, the leading reason that people switched from other competing platforms to Magento 2 was its high level of customization. Not only did they find Magento 2 to be rich in technology but found it to have an open environment as well that allowed for a lot of extensions leading to automation and customization when it came to new content implementation and existing content’s optimization.

Customers can use Magento 2 more flexibly as compared to other e-commerce solutions. Other contributing factors were the high-security standards maintained by Magento 2, their native B2B functions and multi-site capability. 

Going forward 

According to Magento, the future for Magento platform users will only be brighter as they move towards their integration with Adobe’s cloud suite of products. They ensure that their expertise will lead to an even more improved post-purchase experience and enhance overall customer experience which has been one of their key priorities for several years. 

Conclusion

If you still have not migrated your Magento 1 site to Magento 2 E-Commerce, you should consider doing so before this year is over to continue enjoying support from Magento’s end. Choosing the right migration partner is extremely important in this endeavor. We at Clap Creative have helped several sites upgrade their platforms and even switch from one platform to another successfully. Contact us to get expert help in migrating to Magento 2.

What is Error 503 in Magento Store?… Learn How to Fix It

May 3rd, 2019

Building an e-commerce store using Magento may be easy when it comes to handling various issues. From the developer’s point of view, e-stores often need high performance. So, it is important to resolve any issue at earliest.

Though there are many errors, if I talk about 503 error, it is often experienced when magento extensions are installed and due to problems with the site’s server. Let’s check in brief what is this error and how to resolve it:

What is the 503 Error?

Sometime when the user opens an e-commerce site, the site shows get the message of unavailable service. It is due to 503 error. The error 503 means that the server is not available and under the maintenance mode.

When We Get This Error?

During the Magento installation, Magento will create “maintenance.flag”. Most of the times it will get removed automatically after installation but when it is not removed, users get the message “service temporarily unavailable”. This error message appears while opening the site.

How to Resolve this Error?

When we get this error, we may feel it is not easy to resolve but the solution is simple. Check below how will it get resolved:

  • Navigate to Magento root folder and look out for “maintenance.flag” file in the var folder. After that disable the maintenance mode.

Steps:

  • Login into cPanel of your Magento store.
  • Go to Magento root folder.
  • Delete the file var/.maintenance.flag.
  • Refresh cache from php bin/Magento cache:flush or via the admin panel.
  • If message “Exception printing is disabled by default for security reasons” appears, check the error log.
  • If an error like “Please Upgrade your database” occurred than run php bin/magento setup:upgrade from the root directory.

What is “maintenance.flag”?

maintenance.flag is a file consisting code which blocks the user to visit the particular site. This look like as below:

$maintenanceFile = ‘maintenance.flag’;

$ip = $_SERVER[‘REMOTE_ADDR’];

/***************

* IP’s allowed in maintenance.

* Use publicly visible IP addresses on LIVE, local if on DEV

***************/

$allowed = array(‘10.0.0.100′,’10.0.0.101′,’10.0.0.20’);

if (file_exists($maintenanceFile) && !in_array($ip, $allowed)) {

   $basePath = dirname($_SERVER[‘PHP_SELF’]);

   include_once dirname(__FILE__) . ‘/errors/503.php’;

   exit;

}

Resolving the Magento 503 error is simple and easy. The solution is presented above is in the simplest way possible. Just you need to delete to rename or remove the file name “maintenance.flag” created in the root directory while installation of hosting service.

Everything You Need to Know About the New Magento 2.3.1 Release

April 2nd, 2019

The release of Magento 2.3.1 has been of significant importance for the Magento community this year 2019. Not only this new version has added new tools to help merchants grow their business but has also empowered developers to fulfill client expectations with more concrete results.

With the help of Magento 2.3.1, stores would be able to provide a higher level of services to their customers along with an increase in revenue and the growing number of satisfied customers. So, without wasting any further time, let’s go through its features and see how Magento 2.3.1 adds more value to Magento stores.

  • The PWA or Progressive Web Apps come up to date with full Venia B2B and B2C themes.
  • GraphQL with the coverage of B2B APIs.
  • Built-in click along with collect functionality and shipment cancellations are some improvements you will find in Magento shipping.
  • It has also introduced the Page Builder tool in Magento Commerce edition.
  • Updates in the integrations with Klarna, Dotmailer, Amazon Pay, and Vertex.
  • Magento Global Shipping has partnered with FedEx, UPS, and DHL Express to benefit customers as well as merchants.
  • The Authorize.net extension has been included as a part of M5 Hash End of Life and Signature Key Replacement.
  • Also included the Amazon Sales channel through the Magento Sales and Advertising Channels system.
  • Certain B2B enhancements such as a user-friendly admin, improved performance and the ability to handle up to 3000 addresses on B2B customer accounts.
  • Enhancement in the order creation from the admin panel.
  • Released Inventory Management with the help of in-store pickup fulfillment options, Distance Priority Source Selection Algorithm, and Elastic Search 6.0

To help deal with security issues, Magento 2.3.1 comes with 30 security enhancements including security patch PRODSECBUG-2198 to address the SQL injection vulnerability. Also, it has the patch to secure the Payflow Pro payment method against fraud activities besides security fix to close Arbitrary Code Execution, Cross-Site Scripting, Remote Code Execution, and sensitive data disclosure vulnerabilities.

To help develop attractively designed store pages, Magento 2.3.1 comes with Page Builder Tool. It eliminates the necessity of coding for developing pages to visitors. Moreover, you can check the live previews during the storefront design, form editors for easy data collection including content block editors for updated and enhanced designed content. It also includes the drag and drop content creation feature and much more.

To help with cart and checkout, Magento 2.3.1 comes with a flawlessly functioning “Clear Shopping Cart” button, unlike the previous version. Other improvements include no more mini-cart layout issues, or expired gift cards applied to a customer’s account, or infinite loading indicator for the error during checkout. Also, the counter values for the grid and accurate pagination are correctly displayed in the cart price rule page.

Wrapping Up:

Till now, from what we have gathered, this Magento 2.3.1 release appears to be a step in the right direction. Not only it comes with new features and upgrades to the existing components but also this new release will help increase the Magento’s market share besides improving the experience for both the visitors and merchants.

Adobe’s Acquisition of Magento & the Future of E-Commerce

June 4th, 2018

Adobe finally acquired Magento Commerce on 30th May, 18 for a whopping amount of $1.68 Billion after its announcement a week ago. This purchase has given Adobe a missing e-commerce platform piece that is expected to fit nicely in the company’s Experience Cloud in the context of both B2B and B2C marketing.

Magento was originally released in 2008 by Varien Inc. under the foundership of Roy Rubin. Later it was acquired by eBay in 2011 for an estimated sum of $180 Million but after the break up of eBay itself on 18th July, 15 Magento went private once again with the help of $200 Million in funds by Permira private equity later that year.

Brad Rencher, Executive Vice President, Digital Experience, Adobe has already confirmed that after the acquisition, the Magento team will continue its work as part of Adobe’s Digital Experience business under the supervision of Mark Lavelle, Magento’s existing CEO.

Regarding the acquisition, Brad Rencher stated, “Adobe is the only company with leadership in content creation, marketing, advertising, analyzing and now, commerce enabling real-time experiences across the entire customer journey… Embedding commerce into the Adobe Experience Cloud with Magento enables Adobe to make every moment personal and every experience shoppable.”

Adobe Systems Inc., since its establishment in 1982, has acquired 25 companies, divested 6 companies and purchased stakes in 5 companies so far, and with Magento this year, Adobe has made the biggest acquisition of the decade.

Between the two, Magento and Adobe shared many joined customers such as Coca-Cola, Nestle, Warner Music Group, Cathey Pacific etc. who are expected to benefit the most from Magento’s integration into Adobe’s Experience Cloud. Some of these benefits include the enhanced capability to handle online purchases, build and run online stores, shipping and returns along with using social media for product marketing.

In addition, Magento’s community which is already flourishing with thousands of pre-built plugins and extensions that cover everything from tax to logistics to payments to shipping etc. will give businesses, according to Adobe, the ability to iterate and quickly ramp up their commerce capabilities.

Moreover, the Magento’s Commerce Cloud, which includes predictive intelligence, order management and most importantly, digital commerce will enable Adobe to easily integrate e-commerce into its Experience Cloud in order to enhance both B2B and B2C shopping experience along with industries like consumer-packaged goods, wholesale, manufacturing, retail and the public sector as well.

End Thoughts:

With the coming together of Magento as the world’s most popular e-commerce platform and Adobe as a world leader in designing and delivering great digital experience, businesses will be given the golden opportunity to not only create and deliver compelling real-time experiences along with the freedom to transact anywhere across the customer journey for both B2B and B2C marketing but also the resources to engage with customers across every touchpoint.

Tips to Boost your Magento E-Commerce Store Sales

February 6th, 2018

The e-commerce market of today is packed to the brim with businesses scrambling for the top, trying to gain as much space as possible. However, in order to get the best out of your e-commerce store which in this case is Magento, it only seems plausible to keep oneself up to date with current marketing trends to stay ahead of the competition.

Although Magento website development company already provides a leading platform when it comes to accomplishing great wonders in the big world of e-commerce and is self-sustainable in satisfying all online shopping preferences, there are still areas where you can make certain efforts to increase the overall sale of your online store. Before we look any further into the areas of improvement, let’s look at-

Some of the Factors that Influence the Online Shopping Behaviour of Consumers:

  • Security Factors which includes payment details being lost or stolen.
  • Complex Checkout Process which lets customers abandon their shopping carts.
  • Return Policy which is easy to understand is highly appreciable.
  • Delivery Time Estimate is also an important factor that affects shopping experience.
  • Privacy Risk which includes personal information being stolen or handed over to 3rd parties for misuse.

Once you understand the current requirements and concerns of your existing customers, you can concentrate better on improving the overall performance of your Magento e-commerce store. Let’s look at the list below to acknowledge some of the-

The Speed Related Technical Parameters you should Consider in order to Boost your Magento Store are:

  1. Download the Latest Version

Upgrading your Magento installation to the latest version will be worth your efforts when you consider the new functionality features, bug fixes and performance improvements in both the Community and Enterprise Editions.

  1. Remove any 3rd party Extensions

Often times, situations require us to include 3rd party extensions into our projects. Integrating these may cost less but can also induce issues in the current projects so it’s always better to remove those whenever possible and use Extendware extensions instead.

  1. Review your Host

Improving your Magento performance depends heavily upon choosing a reliable and fast host if your current host provider is lagging you behind, its time to move to other faster options available.

  1. Deactivate the Unused Features

Disabling certain features which were previously added by you but currently not in use can greatly compromise the speed and security of your Magento website, the key here is to locate and deactivate any additional features not in use to save your site from harm.

  1. Optimizing Images

Optimizing your product images by compressing them before uploading is quite important as they can dramatically decrease the download time.

  1. Update Indexes

When data such as products, categories etc. changes, the transformed data must be updated as well. Magento by default transforms this data through indexing but in some cases, manual updates are required as well to improve the performance of your storefront.

  1. Implementing CDN

CDN or Content Delivery Network is a web service which sends the content requested by a browser via one of the edge nodes rather than from the main server which in turn reduces the loading time on the main server. Implementing CDN will ensure fast delivery of information to your shoppers.

Now that we have familiarized ourselves with the technical aspects, let’s look at the few other-

Factors to Boost your Magento Web Store Sales are:

a) Provide multiple online payment options by using Magento extensions such as PayPal, credit and debit cards along with various others instead of offering only one to make it more convenient for your online customers

b) Websites lose many customers on a daily basis simply because of their complex and time-consuming checkout process. Simplify your checkout process to contain only necessary information to ensure swift checkout process for your customers.

c) Focussing on content marketing rather than emphasizing only on product descriptions, posting unique and valuable content on your blogs on a regular basis about services, news, media etc. can do wonders for you.

d) Shopping experience nowadays is not only limited to desktops but have moved forward to tablets and mobile phones as well. Using a responsive website that works well with multiple screen resolutions will skyrocket your sales within no time.

e) Incorporating social media into your marketing strategy gives your customers a chance to share products on various social media platforms via social sharing buttons, thus turns satisfied customers into salespeople that their social circles trust.

Conclusion

Magento is a well-built platform whether in terms of speed, security or stability but you can always consider the above-mentioned tips to increase your sales through higher conversions. Optimize your Magento e-commerce store to be more accessible, interactive and user-friendly to generate more revenues.

Magento Versus WordPress: Which Is The Better Platform?

October 25th, 2017

In the era of digitization, Magento and WordPress have emerged as the most famous platforms for constructing thriving online websites. One of the most frequently asked questions around the globe is which is the better platform between Magento and WordPress?

Comparing Magento with WordPress is like comparing apples to oranges because these are two extremes that cannot be compared. Both of them are equally good and discussed a lot in the world of Website development.

When we start peeping in the hole, we come across many similarities, differences, and some limitations that are related to Magneto development and WordPress development.

What are Magento and WordPress?

Magento is a powerful open-source e-commerce solution. It is designed to customize, manage, set up, and run your online portal. It provides maximum flexibility, scalability, and control.

WordPress is an online, open-source website creation tool written in PHP. It is probably the easiest and most powerful blogging and website content management system (or CMS) in existence today. It allows you to create a beautiful website that truly represents your business.

Also, WordPress emerged as the most widely used blogging platform. It still is! But now it has also emerged as a leading content management system that supports much compliance and delivers optimal performance in various scenarios.

WordPress Vs Magento —- Similarities

On the surface level, these two platforms might seem to be very similar as they both are very SEO friendly, highly customizable, can be extensively themed, and provides a strong online support community. In addition to all this, both Magento and WordPress are content management system that enables the addition, modification, and management of the content in a simple yet highly effective manner.

Magento Vs WordPress —– Differences

When we analyze in more depth we come across many vivid differences between Magento and WordPress that are key deciding factors when we make a choice between them…

1) Difference based on programming language: WordPress is an open-source website tool that has its programming contained within a set of sequenced PHP scripts while Magento is specifically developed for e-commerce and is object-oriented. It is spread across a great number of files and folders.

2) Security: Magento is also more secure than using WordPress third-party plugins.

3) Development Scenario: Magento files are set up across a number of files and folders that share the same name. Where in WordPress all the files are largely contained within the same folder but have a unique naming convention. WordPress has its famed “Widgets” – objects that control the structural elements and design within a template. Magento has both CMS static blocks and widgets – while widgets offer a higher level of overall functionality.

4) E-commerce Plugins: Magento was developed specifically for eCommerce. Just by navigating through the Magento Admin Panel, you’ll notice that an overwhelming majority of it is devoted to eCommerce capabilities like shipping options, payment integration, inventory, price management, gift cards, or order fulfillment whereas for WordPress e-Commerce plug-ins are limited.

5) Based on Selling of products: If the sole purpose of your website is for blogging and content management and you are not intended to sell more than 20 to 25 products then the suitable platform for you is WordPress whereas if your goal is to sell products, then using Magento is highly recommended.

Conclusion

It is purely dependent on the user’s requirements and which platform to use. If the sole purpose of the website is just content management and blogging then WordPress is the one-stop solution. If the purpose of the website is purely buying and selling of goods then you have a large number of products on your website then Magento is the best solution. Using Magento for your business is beneficial as Magento is more robust.

8 Reasons Magento Support & Maintenance Services is significant for Your Webstore

September 19th, 2017

When we say “MAGENTO “…..

The first thing that comes to our mind is a fantastic e-commerce platform for creating a thriving webstore.  It is a goldmine of amazing features like layered navigation, advanced search results, wish lists, favorites, product comparisons, multi-store features, one page checkout, tier pricing, inbuilt discount options based on shopping cart or per product basis,  grouped products, content management system for static pages, tonnes of reports as well as for SEO and marketing.

When we get in detail about Magento, we figure that these are the best features of Magento that are inbuilt:

  • Flexibility: Depending on the size, requirements, and budget of every business, the flexibility of Magento can be utilized to get the user-specific solutions
  • Developers Friendly: Magento is built by the developers for the developers. Magento has its learning curve but once a developer gets used to it, it’s the best thing they could ever get to build a complete e-commerce store. Developers find it really easier to work with Magento as all the e-commerce functionality is already present and it’s really easy to add pages to the website and link them to the sub or main navigation, thus saving a considerable amount of time.
  • SEO Edge:Magento SEO’ has solved multiple issues by facilitating better optimization of e-commerce sites. Page traffic, duplicate content, landing page, indexing, etc are efficiently managed for a website developed on Magento.
  • Order Management: It is one of the advantages of Magento in which Admin can handle their order fulfillment side of the business with ease, it integrates with tonnes of extensions like ship station which helps in the smoothening the order fulfillment for the owner, In the admin panel the admin can easily create, view, edit, raise invoices (one or multiple), print packing slips and other things for orders.
  • Open Source: Magento is a free E-commerce platform which uses open source technologies and programming languages, and the first key benefit of using Magento platform lies here. It comes for FREE!!
  • Marketing Tools: Magento e-commerce websites have various tools and technologies to promote your business. Some of the Magento Marketing tools are like Private Sales, Flexible Coupons, Catalog Promotional Pricing, Multi-Tier Pricing, Bundled Products, Landing page Tools for Campaigns, etc are some of them, so you don’t need to buy a lot of 3rd party tools as most of them come inbuilt with Magento.

 

After your store has been in the market for a while, Magento support and Maintenance becomes of key importance. As it has observed, performance of a Magento web store starts degrading after a year or two because of the amount of data it starts to hold, all the products, customers, orders, extensions take a lot of space in the database and if they are not taken care for, it starts to degrade the performance of your Magento website. So, Magento Support and maintenance services are really important for your website but that brings us to the below question.

 

What are Magento Maintenance and Support Services?

Magento Support and Maintenance Services is the best solution for all Magento problems whether it is slow performance, slow website speed, site crashing, malware issues or something else. Our Magento and maintenance services provide a ONE SHOP solution to all of the above and beyond.

 

Below are Benefits of Magento Support and Maintenance Services:

  • Up to date Magento Website:

After every few months, Magento new version is launched so for proper running of Magento webstore its timely updates are of great importance and that’s how Magento support services part is significant.

  • Optimized Magento Code:

Want to know vulnerable sections of the website and possible fixes for them? The optimal solution is Magneto Code Review.

  • Incessant Traffic:

Fast Processing of website can drive a lot of traffic to the website that in turn can help a lot in the Lead generation.

  •  Security:

Have no clue about how malware is affecting your website by stealing valuable information then Magento Security is a must-have service for your website.

  •   Backup:

A timely backup that will backup files on a regular basis so that sensitive information is maintained properly and is available at all the time with a click of a button.

  •   Latest trends and Techniques Guidance:

Have very little knowledge about your e-commerce; want best suggestions about which path to follow and which decision to take that will serve as the best solution for Magneto website then Magento Technical Consulting and Magento Training are of key importance.

  •   Efficient average page load time:

The only solution is by having Magento Dedicated Hosting Service as it can boost your average page load time during peak time.

  •   One Stop Solution:

Juggling with the issues like Magento Cache, Magento front end issues, Magento admin panel not working, Magento URL rewrites not redirecting properly and many other things? Magento Troubleshoot service is the best possible solution where Magento experts and developers can handle all these issues.

 

So, we can say that Magento is the powerful open-source e-commerce solution. It is designed to customize, manage, set-up and run online portal. It provides maximum flexibility, scalability, and control.  No matter how powerful Magento is… for healthy growth of Magento website Magento Support and Maintenance Services is very significant.

5 Simple Steps to Keep Your Magento E-Commerce site SEO Optimized

September 12th, 2017

We all know that SEO is extremely important for generating organic traffic to our websites. It is no different for your Magento e-commerce site. The organic traffic that comes to your website has a better chance of converting statistically than the one generated through paid marketing. This makes organic traffic and ranking on search engines even more important for the success of any e-commerce business. During Magento development, these tips should be kept in mind. If you are a novice and do not know all the intricacies of how to optimize your Magento website for search engines, just follow these 5 simple steps –

  1. Update your Magento Version

If you want to get a high rank on Google, you must make sure that you are using the latest version of Magento for your site. New updates have more features added for Magento security and bug fixes that can really be helpful for your online store. That is why updating your Magento is the first step and gives additional SEO support to the site.

  1. Optimize Images

The pages of e-commerce sites are 60% to 70% full of images. Search engines cannot understand what these images are about just from their pixels. That is why it is important to give a proper title and alt text to your product images. This helps in better indexing of the website’s pages. Also, make sure that you use your keywords in the image titles and alt tags.

  1. Optimize the URLs

To keep your URLs updated as per SEO guidelines, they should not contain any codes like product page codes or numbers. In order to keep your URLs clean from this code, you can follow these simple steps –

Go to systems > configuration >web>search engine optimization>URL options>set Add store code to “NO”

Now, the product category codes will not appear in your page’s URL.  You can also go into the search engine optimization option and turn the “Server URL Rewrites” to YES. This will also remove the index.php from your URLs.

  1. Remove Duplicate Content

When the same product appears n two separate pages of our Magento site or any content appears twice on separate pages, it is called duplication. Google does not appreciate sites that have duplicate content. You can correct this problem using a canonical link.

Go to System option>Configuration>Catalog>Search Engine Optimization>Set Canonical Link Meta Tags for Products and Categories to Yes.

  1. Generating Google Site Map

By submitting your sitemap to Google’s search console, you make your website’s pages easier to crawl for Google. Generating your site map is easy and can be achieved in the following way –

  • Go to catalog>sitemap>add new
  • In file type “sitemap.XML”
  • In the path field, fill out the name of the directory where the sitemap will be saved
  • In the store view, you can select the store view you set the sitemap of
  • Click on save and generate

By following these simple steps, you can optimize your Magento website as per SEO guidelines that will help it rank easier on Google and other search engines. A good search engine rank will ensure a healthy flow of organic traffic that will have a better chance of converting. Apart from these tips, ensure your Magento security is up to date and there are no bugs affecting the site’s performance. If you face issues, get Magento support services to keep your website performing to its best abilities.

 

Top Trends in Magento Development – 2017

September 9th, 2017

Magento is a platform that has dominated the market when we talk about e-commerce website development. Its user friendliness and levels of customization have made Magento the platform of choice for most online store owner for the last several years. In order to stay on top, Magento has to adapt to the current trends in online shopping. Changing user behavior and how they choose to interact with their online stores of choice calls for certain changes in Magento development and design.

Below are the latest trends in Magento development in 2017 –

  1. Focus on Mobile Shopping

With the millennials making most of their online purchases via their handheld devices like tablets or smartphones, the focus is now going to be on developing and designing Magento sites keeping mobile experience in mind as a priority over its desktop version. Apart from creating a responsive website for mobiles, mobile app development for e-commerce will also pick up the pace.

  1. The Influence of Social Commerce

Social media has become a very important aspect of our lives. Social media sharing is all the rage these days and users love to share content on the websites and stores they love. This provides a great business opportunity for e-commerce stores to capitalize on social media. The usage of various social media extensions for better integration with social media will be something every new Magento website will be implementing to make their website and its products more shareable.

  1. Personalized Customer Experience

Giving shoppers personalized experience on their sites is going to be a priority for e-commerce stores. The ever-increasing competition has made personalized shopping not an option that you can give to your customers but a must do activity if you want to stay in business. This, however, is easier said than done.  Magento e-commerce store owners will need to make the most of their website data and analytics to connect their website visitors with the relevant products that will attract them more.

  1. Change in User Interface

In order to generate more traffic and increase sales, user experience and your website’s user interface needs to change with the times. One of the most important factors is going to be the loading speed of your Magento store. Users like to visit those online stores the most that can load the quickest. If your site takes ages to load and has an overcomplicated navigation or menus, you are definitely going to lose customers forever. Some of the ways your e-commerce site can enhance its profits will include – improving website speed, creating simple navigation, easy to manage check-out pages, multiple payment options to name a few.

  1. Magento Security

Magento security is going to be a big differentiating factor between the numerous sites that exist on the internet today. If your visitors do not trust your website, they will never enter their payment information, meaning never make a purchase on your website. You need to present your customers with a secure payment option that will create a sense of trust in them. If your Magento store is facing security issues of incidents of data theft, you need to avail Magento support services to have your website’s security updated.

These above trends need to be followed by both e-commerce business owners and Magento design and development companies to make sure that your Magento stores can compete in today’s online market place and continue to grow your profits.